I’ve been working in digital marketing for over 10 years, beginning at a small-but-mighty Denver agency called Two Octobers in 2014. While there, I managed paid search and content SEO for a wide range of clients. In 2019, I moved to Seattle to join Rover, a two-sided marketplace connecting pet parents with trusted sitters. Fun fact: I was a dog sitter before I went corporate!

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At Rover, I led a cross-channel marketing team responsible for driving new customer bookings through both performance and upper-funnel media. I oversaw TV, OTT, YouTube, audio, paid social and emerging channels, balancing data-driven acquisition with long-term brand growth. Prior to leading this team, I worked on many areas of the business — from building paid search campaigns to standing up a pet insurance vertical and managing our publisher and advertiser affiliate programs. 

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All that being said, work is just one part of my life. When I'm not working on an ad campaign about dogs & cats, you can find me throwing pottery, hosting weekly bar trivia, reading, cycling, hiking, camping, paddle boarding, embroidering, traveling with my partner Casey, or cuddling with my rescue pup, Enzo.

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(the Berner in my photo is a friend's puppy. Don't tell Enzo -- he'd be appalled to not be on the homepage)